technical + local seo / naples, fl

SEO Naples businesses can measure, not just hope for

We are a technical and local SEO team for Naples. We find what stops Google from ranking your website and Google Business Profile, fix it in priority order, and prove the change with data.

  • technical audits
  • map pack grids
  • schema
  • core web vitals
  • gbp management
audit: yourbusiness.com / naples, fl
  • Mobile LCP (field data)3.4s / target 2.5s
  • Interaction to Next Paint160ms / pass
  • GBP primary categorytoo broad
  • LocalBusiness schemamissing
  • NAP across top citations3 conflicts
  • Indexed service pages4 of 9
  • Map pack, 5x5 grid, core termtop 3 in 6 of 25 points
  • robots.txt / sitemapok
sample output for illustration, not a real client
diagnosis

Three problems behind most stalled rankings

When a Naples business tells us SEO is not working, the cause is usually one of these, and often all three.

01

Google cannot read the site properly

Pages left out of the index, slow mobile loading, redirect chains and missing structured data quietly cap how far any business can rank.

02

The Google Business Profile is half finished

A broad primary category, missing services, stale hours and unanswered reviews leave relevance on the table in the map pack.

03

Your details disagree across the web

Old phone numbers and addresses on directories send mixed signals and mislead customers, especially after a move or a storm.

services

Technical and local SEO services

Hire us for a single fix or the full stack. Every service starts with a baseline so you can see the before and after.

Technical SEO Audit

Crawl, indexing, field speed data, redirects and schema, turned into a fix list ranked by impact and effort.

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GBP Management

Categories, services, photos, seasonal hours and service areas set by Google's rules, then monitored for edits.

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Map Pack Rank Tracking

Geo-grid tracking across the Naples areas you serve, with share of local voice and competitor movement each month.

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Schema Markup

LocalBusiness, Organization, Service and Product JSON-LD written to Google's rules and validated before launch.

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Citation & NAP Cleanup

Find and fix wrong addresses, old phone numbers and duplicate listings across directories and data sources.

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Review Strategy

Policy-safe review requests, response playbooks and a plan for steady reviews when seasonal customers leave.

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Site Migration SEO

URL inventory, 301 redirect maps, launch day checks and monitoring for domain changes, platform moves and redesigns.

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AI Search & Entity SEO

Entity clarity, consistent business facts and answer-ready pages for AI Overviews, Copilot and chat assistants.

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web

Websites built on solid technical ground

Site Speed & Core Web Vitals

Core Web Vitals fixes for WordPress and other sites, verified in real-user field data, not just a lab score.

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SEO-Ready WordPress Sites

Lean WordPress builds with clean templates, schema, redirects and accessible markup, plus training for your team.

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method

Measure, fix, measure again

Every change we make is logged against a baseline. If something does not move the numbers, you will see that too.

Start with a baseline
step_01

Baseline

Crawl the site, pull Search Console and field speed data, and run a map pack grid for your core searches.

step_02

Diagnose

Sort every issue by impact and effort, and explain each one in plain English.

step_03

Fix

Work through the list in priority order, on your site and profile or alongside your developer.

step_04

Re-measure

Re-crawl and re-run the grid to confirm each fix did what it should.

step_05

Maintain

Monthly checks catch new problems before they cost you calls.

targets

The speed thresholds we build to

Google's Core Web Vitals define a "good" page experience by these limits, measured on real visits at the 75th percentile.

2.5sLargest Contentful Painthow fast the main content appears
200msInteraction to Next Painthow fast the page responds to taps
0.1Cumulative Layout Shifthow much the layout jumps while loading
playbooks

Free playbooks for Naples businesses

Step-by-step checklists for the situations we see most: storm season, the winter rush, profile suspensions and website redesigns.

Hurricane Season GBP Playbook

Special hours or temporarily closed? Posts, call forwarding, reopening and moves, step by step for storm season.

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Snowbird Season SEO Checklist

A May to October plan for content, profile, reviews, speed and tracking, ready before the winter rush.

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GBP Suspension Recovery

Find the guideline you broke, fix it, gather matching documents and file one appeal the right way.

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Website Redesign SEO Checklist

Inventory, redirect map, content parity, launch-day checks and the monitoring that catches problems early.

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faq

Questions we get asked

What is technical SEO, in plain English?

It is everything that decides whether search engines can find, read and trust your website: crawling, indexing, speed, mobile usability, redirects, structured data and site structure. Great content cannot rank if these basics are broken.

Why does my business show up in Google Maps for some people and not others?

Google ranks local results on relevance, distance and prominence, and distance is measured from the person searching. That is why we track rankings across a grid of points around your location instead of from one spot.

What does a technical SEO audit include?

Crawling and indexing, Core Web Vitals, mobile usability, redirects and broken links, structured data, internal linking, duplicate content, Google Business Profile setup and citation consistency. You get a prioritized list of fixes, not a raw tool export.

Can you fix the problems or only find them?

Both. Many clients have us fix the issues directly, either as a one-time sprint or as part of monthly SEO. If you have a developer, we can hand them a clear, ticket-ready list instead.

Do you build websites?

Yes. We build fast, SEO-ready WordPress websites and rebuild slow ones, with clean code, structured data and redirects handled properly from day one.

How do you report results?

Monthly reports cover calls and form leads, map pack positions across your grid, Search Console clicks and impressions, Core Web Vitals and what we changed. Each change is logged so you can see cause and effect.

free first look

Get a technical look at your site and profile

Send us your website and Google Business Profile. We check the technical and local signals that decide whether Naples customers find you, and send back what is broken and what to fix first.

Free first look. We reply within one business day.